AIMCC Vision

As a distinguished scientific conference, AIMCC serves as a dynamic platform bringing together preeminent researchers from academia and the media industry across the globe. Its primary focus is to explore and engage in comprehensive discussions about the innovative applications of artificial intelligence in the realm of media content creation.

Why attend?

The modern international community is undergoing profound and dynamic transformations within the media and communication landscape. In recent years, there has been a revolutionary shift in the ways by which information is generated, disseminated, and consumed. The emergence of cutting-edge technologies and sophisticated communication methods has brought new features and capabilities to the field of media. A pivotal aspect of this evolution is the transition from traditional, one-way mass communication channels, which often offer uniform content, to interactive technologies that facilitate bidirectional communication and offer a rich diversity of content. Consequently, the concepts of ‘new media’ and ‘digital media’ have been coined to encapsulate these significant developments.

The scope of these developments extended further, integrating the myriad capabilities engendered by artificial intelligence technologies within the media content industry. Therefore, there emerges a pressing need for an in-depth examination of the repercussions associated with the integration of artificial intelligence and its assorted technologies in media and communication disciplines. This scholarly inquiry necessitates a comprehensive review and critical discussion of the diverse applications of these technologies, encompassing both Arab and global perspectives. Furthermore, it is imperative to develop and propose a set of ethical and professional guidelines. These guidelines should serve as a framework, delineating and optimizing the utilization of artificial intelligence in enhancing the efficacy and ethical standards of media and communication sectors.

Conference Objectives
  • 1- To systematically monitor and evaluate the multifaceted benefits derived from the integration of artificial intelligence technologies within the fields of journalism and media.
  • 2- To identify and explore the emerging communicative paradigms and media landscapes that have been reshaped in the age of artificial intelligence, emphasizing their transformative impact.
  • 3- To critically assess the current state of artificial intelligence technology implementation in the journalistic and media sectors across the Arab world, considering both the challenges and opportunities present.
  • 4- To develop comprehensive theoretical frameworks and practical strategies aimed at optimizing the utilization of artificial intelligence technologies within various media and communication institutions.
  • 5- To meticulously observe and analyze the implications of employing artificial intelligence in creating digital content on social media networks, focusing on its influence on content quality, dissemination, and reception.
  • 6- To actively contribute to developing a robust ethical framework that governs the use of artificial intelligence in media production, ensuring that its application aligns with moral standards and societal values.


Areas of discussion
  • 1- AI and News Production.
  • 2- The Role of AI in Revolutionizing Public Relations Practices.
  • 3- Harnessing AI Technologies for Enhancing Radio and Television Production.
  • 4- Innovative Techniques in AI for Digital Content Creation on Social Media.
  • 5- Establishing Ethical Guidelines for AI Utilization in the Media Industry.
  • 6- Evolving Media College Curricula to Embrace the Era of AI.
  • 7- AI in Information Mining: Research Tools, Verification, and Fact-Checking.
  • 8- Professional Development and Training for Media Professionals and Journalists: Adapting to AI in the Media Landscape.

Requirements for disclosing research

Research papers should adhere to the following criteria:

  • The research must be within the themes of the conference mentioned above.
  • The research paper should not exceed 25 pages, including footnotes and references.
  • The paper must be submitted in an electronic format, using 14-point Times New Roman font.
  • The conference adopts the APA 7th reference style.
  • The research must be original and not have been previously published in any journal, magazine, or academic conference.
  • Submissions are welcome in both Arabic and English languages.
Conference Activities
  • Scientific Sessions: Conducted in Arabic and English.
  • Engaging Lectures.
  • Interactive Panel Discussions on Current Trends.
  • Practical Workshops Focused on Implementing Artificial Intelligence Technologies in Media.

Important dates

  • Abstracts must be submitted online by February 15, 2024; each submission should not exceed 250 words. To mitigate technological issues, it is highly recommended to submit early.
  • By February 20, 2024, you will be notified if your abstract has been selected to move forward.
  • The full-length manuscripts will be due March 25, 2024.
  • The deadline for notifying the researcher of the peer review process regarding their research is April 1, 2024.

VENUE

Yarmouk University

Yarmouk University, Irbid, Jordan

Yarmouk University, (abbreviated as YU) is a public state-supported university located near the city centre of Irbid in northern Jordan.Since it was established by Royal Decree in 1976, Yarmouk University has topped the best university lists in Jordan and the Middle East.YU has around 37,000 students working within a total of 15 faculties offering 52 bachelor's degrees, 64 master's degrees, and 18 PhD programmes in different disciplines. The university also hosts 12 research and career centres, including the Aqaba Marine Science Station at Aqaba,The Refugees, Displaced Persons & Forced Migration Studies Center and the UNESCO Chair for Desert Studies & Combat Desertification.The institution has an FM radio station that broadcasts 24 hours a day, seven days a week at the frequency of 105.7 FM, airing the news, music, political, social and academic programmes and the weather forecast. It also prints the Sahafat Al-Yarmouk newspaper. Yarmouk University’s Museum of Jordanian Heritage displays cultural artefacts, including centuries-old stone carvings. All university buildings are located near the city centre of Irbid, the second largest city in Jordan.

Conference Committees

  • President: Dr. Amjed AL Kadi, Dean of the College of Mass Communication - Yarmouk University.

    • Advisory Committee

  • His Excellency Samih Al-Maaytah: Former Minister of Information
  • His Excellency Faisal Al-Shaboul: Former Minister of Information
  • His Excellency M. Sakher Dodin: Former Minister of Information
  • His Excellency Professor Dr. Abdel Moneim Al-Hassani: Oman
  • His Excellency Dr. Ahmed Assaf: Palestinian Minister of Information.
  • His Excellency Muhammad Al-Awashi: President of the Arab States Broadcasting Union.
  • Her Excellency Ms. Yusser Hassan: Member of the Board of Directors of the Radio and Television Corporation.
  • Prof. Sherif Al-Labban: Faculty of Mass Communication - Cairo University
  • Dr.. Khaled Al-Shaqran: Editor-in-Chief of Al-Rai newspaper
  • Dear Ms. Dana Al Sayyagh: General Manager of Al Mamlaka TV.

    • Scientific Committee

  • Prof. Qasem Al-Radaideh: Dean of Information Technology and Computer Sciences Faculty – Yarmouk University.
  • Prof. Ezzat Hijab: Faculty of Media - Middle East University for Postgraduate Studies.
  • Prof. Jabbar Al-Obaidi - Bridgewater University – USA.
  • Prof. Hashem Al-Salous: Faculty of Mass Communication - Yarmouk University
  • Prof. Hatem Alawneh: Faculty of Mass Communication - Yarmouk University
  • Prof. Ibrahim Abu Arqoub: Department of Digital Media - University of Jordan
  • Prof. Tahseen Mansour – Yarmouk University.
  • Prof. Khalaf Al-Tahaf: Faculty of Mass Communication - Yarmouk University
  • Prof. Nashaat Al-Aqtash: Department of Mass Communication - Birzeit University
  • Dr. Ahmed Al Mansouri: Department of Media and Creative Industries - United Arab Emirates University
  • Dr. Brian J. Bowe: Western Washington University.
  • Dr. Faisal AlSerhan – Head of Media Department - Arab Open University Jordan.
  • Dr. Zuhair Al-Tahat, Faculty of Mass Communication - Yarmouk University
  • Dr. Ghaleb Al-Shatnawi: Faculty of Mass Communication - Yarmouk University
  • Dr.Ismat Haddad: Faculty of Mass Communication - Yarmouk University
  • Dr. Farhan Alimat: Faculty of Mass Communication - Yarmouk University
  • Dr. Nisreen Abdullah: Faculty of Mass Communication - Yarmouk University
  • Dr. Enas Khashshneh: Faculty of Information Technology and Computer Sciences – Yarmouk University



    • Preparatory Committee

  • Prof. Ali Alnejadat, Dean of the Faculty of Mass Communication, University of Petra.
  • Prof. MOHAMED AL QUDAH, Faculty of Mass Communication, Yarmouk University.
  • Prof. AZZAM ANANZEH, Faculty of Mass Communication, Yarmouk University.
  • Dr. Amjad Saffory, Dean of the Faculty of Mass Communication, Zarqa University.
  • Dr. Hanan Al Sheikh, Dean of the Faculty of Mass Communication, Middle East University.
  • Dr. KHALAF ALHAMMAD, Faculty of Mass Communication, Yarmouk University.
  • Dr. ALI AL ZAINAT, Faculty of Mass Communication, Yarmouk University.
  • Dr. Mhammad Mahroum, Faculty of Mass Communication, Yarmouk University.
  • Mr. Mohammad Hajat, Representative of the Public Relations Department, Yarmouk University.
  • Mr. Yazan Jaradat, Computer and Information Center.
  • Wala Asfa: Conference Secretariat.
  • Ghada Al-Shoubaki: Conference Secretariat.
    • Media and Communication Media Committee
  • Dr. Zuhair Al-Tahat: Faculty of Mass Communication - Yarmouk University.
  • Dr. Khuzaym Al-Khalidi: Faculty of Mass Communication - Yarmouk University.
  • Dr. Tareq Al-Nasser: Faculty of Mass Communication - Yarmouk University.
  • Dr. Nadim Al-Rawabdeh: Faculty of Mass Communication - Yarmouk University.
  • Mr. Abdul Mahdi Ghawanmeh: Faculty of Mass Communication - Yarmouk University.
  • Mr. Abdel Nasser Tabishat: Faculty of Mass Communication - Yarmouk University.
  • Mr. Anas Al-Omari: Faculty of Mass Communication - Yarmouk University.
  • Mr. Muhammad Hajat: Department of Public Relations and Media - Yarmouk University.
  • Mr. Ashraf Al-Athamneh: Faculty of Mass Communication - Yarmouk University.
    • Design and Follow-up Committee
  • Dr. Youssef Abu Eid - Faculty of Mass Communication - Yarmouk University.
  • Dr. Haneen Al-Qawasmeh - Faculty of Mass Communication - Yarmouk University.
  • Mr. Kossay Rachdan: Faculty of Mass Communication - Yarmouk University.
  • Mr. Laith Kahwaji: Faculty of Mass Communication - Yarmouk University.
  • Mr. Imad Al-Atoum: Faculty of Mass Communication - Yarmouk University.
  • Mr. Mohammad Al-Khatib: Faculty of Mass Communication - Yarmouk University.
  • Mrs. Ghofran Al-Qodah: Faculty of Mass Communication - Yarmouk University.
  • Mrs. Yasmine Al-Sayahin: Faculty of Mass Communication - Yarmouk University.
  • Mrs. Hanan Al-Shatnawi: Faculty of Mass Communication - Yarmouk University.

    • Classification committee
  • Dr. Mohammad Habes, Faculty of Mass Communication - Yarmouk University.
  • Dr. Marcel Juinat, Faculty of Mass Communication - Yarmouk University.
  • Dr. Ali Al-Zeinat, Faculty of Mass Communication - Yarmouk University.
    • Sponsorship committee
  • Dr. Zuhair Al-Tahat, Faculty of Mass Communication - Yarmouk University.
  • Dr. Ali Al-Hadid, Faculty of Mass Communication - Yarmouk University.
  • Dr. Marcel Juinat, Faculty of Mass Communication - Yarmouk University.
  • Dr. Mohammad Mahroum, Faculty of Mass Communication - Yarmouk University.
    • Reception and Organization committee
  • Dr. Ali Al-Hadid: Faculty of Information - Yarmouk University
  • Dr. Nawzat Abu Al-Asal: Faculty of Information - Yarmouk University
  • Dr. Doaa Al-Shukri: Faculty of Information - Yarmouk University
    • Peer-review Publication committee
  • Dr. Nahida Makhamda: Faculty of Mass Communication - Yarmouk University.
  • Dr. Ali Al-Hadid: Faculty of Mass Communication - Yarmouk University.
  • Dr. Muhammad Habes: Faculty of Mass Communication - Yarmouk University.
  • Dr. Marcel Jouinat: Faculty of Mass Communication - Yarmouk University.

    • Registration and fees

    Registration for the conference is done by completing the data and information on the participation form

    Free

    Participation for Jordanian participants.

    $ 150

    Participants via Zoom Application

    $ 250

    For non-Jordanian participants.

    Not including hotel accommodation
    $ 450

    For non-Jordanian participants

    Including a 3-night stay at a hotel near Yarmouk University in Irbid, Jordan.



    Participation Fees Payment Methods by JOD, USD :

    payment In USD

    Account Number : 090003424722

    Account Name : Yarmouk University

    Bank Name : Cairo Amman Bank

    Branch Name : Yarmouk University branch

    IBAN: JO53CAAB1200000000090003424722

    Swift Code : CAABJOAM

    Sort Code : 001200


    Payment In JOD

    Account Number : 090003121018

    Account Name : Yarmouk University

    Bank Name : Cairo Amman Bank

    Branch Name : Yarmouk University branch

    IBAN: JO69CAAB1200000000090003121018

    Swift Code : CAABJOAM

    Sort Code : 001200


    * Please declare the participant name on the Payment Document and attach the invoice with the Registration Form

    * Please make sure to mention the name of the conferance in the money transfer

    * Please, send a copy of the financial receipt used to make the transfer to the conference email address, aimcc@yu.edu.jo


    * The conference will publish research papers that meet the publication criteria in English in a globally recognized scientific journal, indexed in the Scopus database (Q2). For those who wish to publish their research, there is an additional fee of 900 USD.





    Contact Us

    Communications and Inquiries

    All correspondence and inquiries related to the conference should be directed to the Dean of the College of Mass Communication at Yarmouk University through the following:

    Email: AIMCC@YU.EDU.JO

    Phone: +962 2 7211111, Extensions 6900/6903

    Mobile: +962 797378880

    Conference website: www.yu.edu.jo/aimcc

    Yarmouk University - Irbid - Jordan